The mission of New Bridge Translation is to provide value-added quality translation services to our clients, improve the living conditions of its staff members and to seek sustainable development of the company by creating reasonable profits, in a manner that is consistent with and contributes to the overall goals of an ethical society.
NBT's mission statement is more than just a motto: It's a prescriptive philosophy that guides all of our business operations on a day-to-day basis. Our vision is to become one of the most prestigious and outstanding translation service companies in China.
Our company's mission and corporate culture are operationalized along the following five guiding principles:
- Assign projects based on areas of professional expertise with a focus on research and training.
- Respect employees, provide a proper working environment and honor and reward talent.
- Provide professional value-added services to clients by approaching each project with due diligence and academic integrity.
- Sustain the growth of the company by making a profit in a manner that is ethical and never compromises on the quality of service.
- Advocate practice standards in the industry in a manner that directly benefits not only our clients but the society as a whole.
We believe that quality is considerably more important than quantity. A large enterprise is not necessarily an excellent one. Some so-called ˇ°largeˇ± enterprises focus solely on winning the largest percentage of the market share and will readily sacrifice quality to do so. The larger the enterprise, the more people it impacts (both directly and indirectly) and, therefore, the damage it causes to the community-at-large when it provides inferior products or services is significant and far-reaching. We are always striving to become a responsible enterprise which, to us, means providing value to clients, our employees and the community we serve. |
